Post by Doris McCraw aka Angela Raines
|Photo property of the author|
The regularly scheduled post has been preempted by this short post. If I've done my job, it should be a 5-7 minute read.
How do we engage people to want to learn history, read history, and the stories we tell about the history of the West?
We have a short window of time to pique interest. We want to share our love, our passions, and our stories. Unless they are already a fan, the information dump is usually a turn-off. Leaving people wanting to know more, well, I think that is more of a win.
I liken this to the 'crisis' class I was semi-required to attend today. In a crisis, you narrow in on the event that is the issue. You tell the authorities what they need to know, leaving out the minute details that are not important at that time. Later, when the crisis is no longer threatening, you will have time to add the other details. If the media is involved, and they try to be first on the scene, you have to ignore their demands and focus on taking care of business. You talk to them later.
It may be better to be brief, leaving people wanting to know more so that they will engage. Once you have engagement, you are far more likely to build a long-term relationship with the reader of your blog, your essay, or your book.
The other lesson from the class today? Dealing with situations is usually a team effort. As writers, we are used to going it alone. When I decided to pursue this 'next' career, I purposely sought out others who were writing what I was at the time. I connected to a group that was writing a series. By doing so, I was able to not only learn from them but also connected with a wider audience. Never a bad thing as an author.
Those are the thoughts for now. With luck, the regularly scheduled post will show up next month. For now, it back to the book "Under the Stone, Women Doctors in Evergreen Cemetery". It's due soon, so, until next time...
|Mock-up of the book cover|